Our approach
Care for the thinnest skin you have.
24K gold hydrogel eye patches. A pair every other evening, twenty minutes on the skin, for the look of dark circles and puffiness.
The house
One product. Made to be used.
The skin under the eye is the thinnest on the face. It shows a short night and a long week. VALIA is a hydrogel patch for that skin: gold you can see, a gel that stays put, a box you leave on the shelf.
We sell it as a cure. One month, two, or three. A pair every other evening. Skin is read over weeks, not over a single sitting.
There is no second formula waiting behind this one. The shop is the patch.
The patch
Twenty minutes against the skin.
The crescent sits along the orbital bone. The gel holds water in. The gold sits against warm skin, from edge to edge. Then it comes off.
01
The seal
A closed layer of hydrogel, cut for the under-eye. It stays. Nothing to rub in.
02
24K gold
Gold powder, CI 77480, worked through the gel. Listed on the box. Visible while they are worn.
03
The month
Thirty patches, fifteen pairs. One evening on, one evening off. The box lasts thirty days.
The formula
Gold, then four beside it.
Hydrolysed collagen holds the water and the gold. Hyaluronic acid, green tea and aloe sit with them. Every name is on the box, in INCI order.
Light
Gold
24K gold powder
The brightness you can see, while they are worn. Real gold, CI 77480, worked through the gel from edge to edge.
Body
Hydrolysed collagen
Collagen gel
The gel that holds water, and the gold, in place. Skin kept this well watered reads fuller, and fine dry lines less drawn.
Water
Sodium hyaluronate
Hyaluronic acid
Water, for the thinnest skin you have. The ingredient that does the holding.
Calm
Camellia sinensis
Green tea
For the look a short night leaves behind.
Comfort
Aloe barbadensis
Aloe vera
The cool of the first minute.
The full list, the batch and the period after opening are printed on every carton. Write to us if you want them before you order.
The shop
How the house is run.
01
What is in it
If it is in the crescent, it is on the carton. Gold, collagen, hyaluronic acid, green tea, aloe. No unnamed extras.
02
One thing
24K Gold Hydrogel Eye Patches. That is the line. We would rather get this right than open a second one.
03
The box
VALIA. 24K GOLD HYDROGEL EYE PATCHES. Thirty patches. Uncoated cream card, a fine charcoal keyline, sachets sealed in pairs so the gel does not dry.
04
How you use it
Clean, dry skin. One crescent under each eye. Twenty minutes. A pair every other evening, for as many months as you give it.
The under-eye is worth a proper product.
The gold, the gel, the box, the month. That is VALIA. The rest is on the product page.